Canadian Medical Guide > Technology and Food and Beverages > Technology, Industry, and Agriculture > Commerce > Marketing > Advertising Terms and Definitions




Advertising

Medical Definition: The act or practice of calling public attention to a product, service, need, etc., especially by paid announcements in newspapers, magazines, on radio, or on television. (Random House Unabridged Dictionary, 2d ed)
Guide Notes: IM; med advert: do not coord with MEDICINE; coord with subject of advert & medium if relevant (IM); do not confuse with Publication Type ADVERTISEMENTS for newspaper, magazine, billboard, etc. advertising
Also Called: Advertisement,Promotion

Advertising Medical Definitions and Terms

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